1. This is one that I have heard from a number of other designers, like James White for example, which is that you don’t need a client to create work. You should look around and get inspired to do something and just create it, this is a great way to expand your portfolio as well as expanding your skill set.
2. Try to think about a commercial element to your self-initiated works; for example see if the designs you are creating would work as a cover to a magazine or as a promotional poster.
3. If you stop experimenting you stop growing. For me experimentation is key to becoming a great designer and really helps you define who you are. Hours of experimentation has taught me more about what works with design and what doesn’t more than anything else. Never be afraid to try something different it’s what being creative is all about.
4. Always look around for inspiration don’t just use the usual graphic design inspiration and tutorial websites - inspiration is everywhere.
5. Create a website for your portfolio and designs and update it regular with your work and other snippets of inspiration. It shows that you are proactive, switched on and gives potential clients a good idea about what you have to offer.
6. Use sites like Behance and Flickr to promote your work - these are great for creating instant traffic. This year for Flickr I have had over 600,000 visits to my images and peaked at 5,000 visits a day. You would have a tough job beating those stats with a new site of your own without lots of content and SEO work. These sites are also great as a social tool for connecting with people, getting feedback and also as a source of inspiration seeing what other designers are creating.
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